May 7, 2016

Eric Ries: “The Lean Startup” | Talks at Google

Eric Ries:

Google hosts Eric Ries author of, “The Lean Startup”

The Lean Startup movement is taking hold in companies both new and established to help entrepreneurs and managers do one important thing: make better, faster business decisions. Vastly better, faster business decisions. Bringing principles from lean manufacturing and agile development to the process of innovation, the Lean Startup helps companies succeed in a business landscape riddled with risk. This book shows you how.

Eric is the author of the popular blog Startup Lessons Learned and the creator of the Lean Startup methodology. He co-founded and served as CTO of IMVU, his third startup, which has today has over 40 million users and 2009 revenue over million. An entrepreneur in residence at Harvard Business School and a frequent speaker at business events, he advises startups on business and product strategy using the Lean Startup approach.

Order the book here:



Hes got a real good point. Google should test and pivot its products outside of the brand then when it is real good, launch and enjoy success of having the Google brand against it.

phong nguyen

Great! Thank you for sharing.

Thomas Madison

7:53, exactly As Drucker said 'The worst thing in the world is to do very well what need not be done at all." Find your customers pains and gains, then sell them exactly what they need.


The audience was not very receptive to his jokes…

Evan Bradley

31:30 the A-ha moment…prototype, validate, learn (design process)…then build measure learn (lean)

ilan levi

brilliant and pragmatic!

Renee Tsielepi

So relevant – will always be relevant. Great actually seeing this after reading the lean startup! Every agileist should watch this!

Arief Rochelle

This guy is really brilliant…The book is unbelievable.

Sinan Yüce

Kitabı okumayanlar için mükemmel bir özet. İyi dersler çıkarabilirsiniz.

Milosz Krasinski

What's really fascinating is the fact behind Tech City Startups based in Shoreditch / Old Street ( London) that only fraction of them properly attempting to LEAN thinking. Concierge MVP is very rare in reality but what's trendy is the GROWTH HACKING as it would be somehow solution….

Pritam Misra

Fantastic talk. Might be 4 yrs old, but still completely relevant.

Mathew Farry

I'm at the end of chapter 3 and so far this book is crap, I don't understand why people think it's good? It's over worded, and it's like he's rambling… Also a lot of the first 3 chapters is about what NOT to do, I don't wana know what not to do, I wana know what TO do. Then he goes on and on about his failures, it's making me lose confidence in him and his advice. Did anyone else find this? 

kim gysen

Boasts about lean startup and Eric Ries were not exaggerated. It could not be more logical. 

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